🦁 2024 Side Hustle Statistics

The Solopreneur | March 14, 2024

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☕️ Welcome to The Solopreneur!

Leverage AI to fuel your AI solopreneur journey! Stay on top of AI technology, tools & apps, AI-driven creativity and content creation, solopreneur business opportunities, and entrepreneurship paths for working professionals. 

Today’s top reads:

  • Solopreneur Stories

  • 6 Stages of a Solopreneur's Journey

  • Here are 20 traits that contribute to a solopreneur’s success

  • Ikigai: The Japanese Philosophy for a Purposeful Life

  • The 30 Best Business Books for Entrepreneurs in 2024

2024 Side Hustle Statistics

In 2024, the side hustle scene in the United States is booming, reflecting a dynamic shift in how people approach work and income generation. A significant 34% of Americans now manage a side job alongside their primary employment, driven by a blend of financial needs and the desire for personal fulfillment. These side gigs, which can add a median income of $1,122 monthly for those dedicating around 12 hours a week, are increasingly popular across different age groups, with 50% of millennials and 70% of Gen Zs participating. The side hustle market itself has become a colossal economic sector, valued at over $2.58 trillion, and is expected to grow, with forecasts suggesting that 83% of Americans will engage in gig work by 2027. This trend underscores a robust move towards independence and entrepreneurship, fueled by both necessity and a pursuit of passion, signaling a transformative period in the American workforce and economy. Read more at luisazhou.com.

Key Takeaways:

  • 34% of Americans have a side hustle, showcasing the popularity of additional income sources.

  • Side hustlers dedicating 12 hours a week can earn a median of $1,122 monthly.

  • 50% of millennials and 70% of Gen Z are engaged in side hustles, highlighting generational shifts towards gig work.

  • The U.S. side hustle market boasts a valuation of over $2.58 trillion, with an expected increase in gig workers to 83% by 2027.

  • Motivations vary, with nearly 50% engaging in side gigs by choice, while one-third do so out of financial necessity.

BOOKS (For Solopreneurs)

  1. "Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones" by James Clear

  2. "Blink: The Power of Thinking Without Thinking" by Malcolm Gladwell

  3. "Chillpreneur: The New Rules for Creating Success, Freedom, and Abundance on Your Terms" by Denise Duffield-Thomas

  4. "Company of One: Why Staying Small Is the Next Big Thing for Business" by Paul Jarvis

  5. "Deep Work: Rules for Focused Success in a Distracted World" by Cal Newport

  6. "Good to Great: Why Some Companies Make the Leap … and Others Don’t" by Jim Collins

  7. "How to Be an Overnight Success: Making It in Business" by Maria Hatzistefanis

  8. "How to Win Friends and Influence People" by Dale Carnegie

  9. "Influence: The Psychology of Persuasion" by Robert B. Cialdini

  10. "Lean In: Women, Work, and the Will to Lead" by Sheryl Sandberg

  11. "Linchpin: Are You Indispensable?" by Seth Godin

  12. "Mindset: The New Psychology of Success" by Carol Dweck

  13. "Never Split the Difference: Negotiating As If Your Life Depended On It" by Chris Voss

  14. "Rework" by Jason Fried and David Heinemeier Hansson

  15. "Start with Why: How Great Leaders Inspire Everyone to Take Action" by Simon Sinek

  16. "The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich" by Tim Ferriss

  17. "The Art of Learning" by Joshua Waitzkin

  18. "The Design of Everyday Things" by Don Norman

  19. "The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It" by Michael E. Gerber

  20. "The End of Procrastination: How to Stop Postponing and Live a Fulfilled Life" by Petr Ludwig and Adela Schicker

  21. "The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers" by Ben Horowitz

  22. "The Innovator’s Solution: Creating and Sustaining Successful Growth" by Clayton Christensen and Michael E. Raynor

  23. "The Intelligent Investor" by Benjamin Graham

  24. "The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries

  25. "The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results" by Gary Keller with Jay Papasan

  26. "The Ten-Day MBA: A Step-by-Step Guide to Mastering the Skills Taught in America’s Top Business Schools" by Steven A. Silbiger

  27. "Think and Grow Rich" by Napoleon Hill

  28. "Thinking, Fast and Slow" by Daniel Kahneman

  29. "Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers" by Tim Ferriss

  30. "Zero to One: Notes on Startups, or How to Build the Future" by Peter Thiel with Blake Masters

SOLOPRENEUR JOURNEY  

1 – IDENTIFY ➡️ Understand your skills, passions, and the problems you can solve. It also includes identifying the target audience or niche, establishing goals, and defining the purpose and meaning behind the venture.

2 – CREATE ➡️ Build your brand and online presence through social media, write content, and use images, animations, and videos to convey your message.

3 – LAUNCH ➡️ Launch a website, newsletter, blog, podcast, and digital products to reach your audience and market your solutions.

4 – OPERATE ➡️ Focus on establishing systems, offering services or products, performing essential business functions, integrating technology, and building a network.

5 – GROW ➡️ Growth involves innovation, scaling up the business, product development, expanding the offering, increasing revenue, and seeking efficiency in operations.

6 – SUCCEED ➡️ Success is characterized by achieving financial monetization of the business, gaining financial freedom, independence, recognition in the spotlight, and developing an exit strategy.

To learn more, check out the ▶️ "Visit my website" link under my name at the top of this post.

IDENTIFY (Your Skills, Gifts, Passions, Strengths, and Weaknesses)

Solopreneurs need a special mix of traits to make it on their own in business. Being successful means more than just being good at one thing; it's about having a whole toolbox of skills like self-motivation, discipline, and the ability to adapt and learn constantly. These traits help solopreneurs manage everything by themselves, from making the product to selling it. By sharpening these skills, aspiring solopreneurs can better their chances of building a business that not only succeeds but also brings them personal fulfillment. It's not just about a good idea; it's about having the right mindset and skills to make that idea grow. Read more at prospectingtoolkit.com.

Here are 20 traits that contribute to a solopreneur’s success:

  1. Self-motivation

  2. Discipline

  3. Time management

  4. Adaptability

  5. Resilience

  6. Problem-solving abilities

  7. Creativity

  8. Continuous learning mindset

  9. Strong work ethic

  10. Networking skills

  11. Confidence

  12. Decision-making skills

  13. Financial management abilities

  14. Effective communication skills

  15. Goal-setting and planning capabilities

  16. Attention to detail

  17. Ability to prioritize tasks

  18. Emotional intelligence

  19. Self-reliance

  20. Passion for their work

SOLOPRENEUR (Self Discovery, Purpose/Meaning, Goals, and More)

Ikigai: The Japanese Philosophy for a Purposeful Life

Ikigai represents a Japanese philosophy on life's purpose, intertwining personal satisfaction with contributing to society. Popularized in the 1960s by Mieko Kamiya, it highlights the role of passion, purpose, and social connections in fostering longevity and fulfillment, particularly in Okinawa, where it's linked to notable longevity.

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TOOLS (For Solopreneurs)

SOLOPRENEUR STORIES (Learn from other Solopreneurs)

🗞️ Solopreneur Cash Flow Tips So You Don’t Starve: In emphasizing the critical nature of cash flow projections for solopreneurs, the narrative underscores the unique challenges faced by individuals embarking on solo ventures such as writing, art, or personal training. Unlike traditional businesses, solopreneurs rely solely on themselves for income, making financial planning and cash flow management paramount. The text advocates for the establishment of a formal company structure like an LLC or S-Corporation, highlighting the importance of distinguishing between personal and business finances, setting realistic revenue goals, and preparing for variable expenses. Through a hypothetical example of a solopreneur writer, it illustrates how careful planning and regular financial reviews can facilitate a successful transition to full-time self-employment, stressing the significance of accurate cash flow projections in achieving financial stability and growth. Read more at medium.com.

🗞️ 48 Pieces of Advice After 1.5 Years as a Solopreneur: Embracing his dreams with trepidation, the writer shares his 1.5-year journey of learning, failing, and restarting. This odyssey transformed a regular guy into a sharer of lessons learned the hard way. His guidance, distilled from personal experience, underscores self-reliance, continuous learning, resilience, the value of networking, and the importance of action over endless planning. While not all advice may be universally applicable, he aims to help others sidestep pitfalls and propel themselves toward their aspirations, emphasizing the essence of perseverance, self-promotion, and genuine engagement in one’s entrepreneurial voyage. Read more at medium.com.

🗞️ My First 60 Days As a Solopreneur: 3 Mistakes I Wish I Would’ve Avoided: Embarking on the solopreneur journey after leaving a stable 9-5 job, the author shares insights and reflections on the shift towards achieving personal and professional fulfillment. Despite the initial challenges and mistakes, such as trying to juggle too many things at once, overlooking personal expertise, and not building an audience sooner, the journey is seen as a valuable learning experience. To earn $10,000 per month by focusing on Medium, Data Science Career Coaching, and Digital Products, the author emphasizes the importance of psychology and the impact of emotional decisions in the face of uncertainty. The story serves as a cautionary yet optimistic tale for those considering a similar path, highlighting the potential for growth and the importance of leveraging one's strengths and experiences. Read more at medium.com.

SOCIAL SHARE (Solopreneur: Video, Podcast, Post, and More)

I Became an Accidental Solopreneur at 43: Great recommendations from Jason Lee.

Video credit:Jason Lee

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👋 Hey there, I'm Qamar Zia. I know a thing or two about software, cloud, data, generative AI, and starting businesses. In 2021, I left my job as a tech executive to start INVENEW to develop next-generation AI-powered media creation systems for budding entrepreneurs. I created this newsletter to pass on what I'm learning and my experiences along the way. You can find out more about my journey here.

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